I participate in blog tours through Tribute Books – an independent publisher. When I heard they were venturing into YA land in 2012, I wanted to spread the word to my fellow YA loving bloggers, readers and writers.
If you’re looking for a great read or blog tour, they feature adult literary, mystery and inspirational books and authors! But I’m very excited to see what they have in store for the YA genre!
I’d like to thank Nicole Langan, owner of Tribute Books, for the interview!
1. Why did Tribute Books decide to publish YA books?
Overall, our transition is based on three factors. On a business level, the young adult genre sells especially if it is well written and has a paranormal romance theme. On a marketing level, the devotion of the young adult fan base is unparalleled. On a personal level, I thoroughly enjoy a good young adult novel and review many on my blog at http://tributebooksreviews.blogspot.com. I’m a believer in doing what you love and working with like-minded people, when it’s at all possible.
2. Why are you going the ebook route for this particular market?
Over the course of 2011, we’ve watched our ebook sales outpace our print sales by 2 to 1 due to the explosion in popularity of e-readers such as the Kindle, Nook and iPad. The under $5 price point of most of our e-titles and the ease of purchase and delivery surely facilitated this rapid change. No one age group integrates technology into their daily lifestyles like teenagers. They are constantly plugged in and connected 24/7 either by smart phone, electronic tablet, laptop, etc. They “get” ebooks.
3. As far as submitting manuscripts, what type of YA stories are you looking for?
Our preference is for damn good writing, the particular topic is secondary in importance. However, books written with a series in mind or those that delve into the paranormal will have a slight edge.
4. What are you not interested in?
We’re looking for submissions that are not explicit or erotic in nature. In keeping with the young adult age range, manuscripts should be appropriate for a PG-13 audience.
5. What is your submission process?
Manuscripts that have already been professionally edited will receive greater consideration. Our preference is to work with authors who have already been published through a royalty-paying press and who know the ins and outs of book promotion. An established social media platform is a must, and we will not consider writers who do not have a well-followed blog, Facebook page or Twitter account.
Interested authors can submit their manuscripts via email to firstname.lastname@example.org. There will be no charge for the authors we select to work with, and they will receive 50% of the net profits of their ebook sales in quarterly royalty payments. We’re looking for Microsoft Word documents with a maximum of 350 pages of text with no photos, charts, illustrations, graphs, etc.
6. As a publishing company, what is your biggest pet peeve?
Two of my biggest pet peeves are authors who do not promote their work and the submission of poorly written manuscripts.
7. Can you tell me some of your recent YA sales?
The focus of Tribute Books to the YA genre will primarily take place in 2012. However, we have published two YA titles in the past. “Call Me Kate: Meeting the Molly Maguires” by Molly Roe was the recipient of the Mom’s Choice Award. It is a historical fiction set in a Pennsylvania coal mining town during the Civil War era. “The Evolution of an Identity” was written by Diya Das while she was in high school. It is about the assimilation of Indian immigrants into the broader scheme of American culture. Since then, this talented young lady has gone on to attend Princeton University.
8. What are your thoughts on social media for writers?
I am a big believer in the power of social media. I even conduct monthly blog tours for outside publishers and authors in order to help them increase the online presence of a book. Book bloggers are a powerful force in the book industry. With more and more book stores closing and book review columns being cut from major newspapers, readers are depending on bloggers to help them find the books they want to read. They are turning to the internet as a reference point to fill this information gap.
In my opinion, social networking is the bread and butter of any author’s promotional efforts. Without it, it’s like trying to paddle upstream without a canoe. Readers want to connect with the person who wrote the book. They crave interaction with an author. Nothing beats getting a writer to comment on a blogger’s book review post or getting a personalized thank you tweet from your favorite author. The days of authors being isolated from their fans is over. They’re now able to build an online following and receive instant feedback for their work. They have the opportunity to take part in creating their own literary community.
We try to keep an active online presence with our web site (http://www.tribute-books.com/), Facebook (http://www.facebook.com/pages/Archbald-PA/Tribute-Books/171628704176), Twitter (http://www.twitter.com/TributeBooks) and blog (http://tributebooks.blogspot.com/). We’d love to have anyone who loves young adult literature to join us for the ride.
9. What YA authors and book have caught your eye?
I’d have to say I’ve been pretty taken with Lauren Oliver’s work – Before I Fall and Delirium. Her ability to translate such an intensity of emotion onto the page really impressed me. Even though her books are marketed to a young adult audience, the quality of her writing is strong enough to stand on its own in comparison to any genre.
Bonus: Do have any further advice for authors?
Develop a well-written, well-crafted story. Establish an eager fan base for your work. Have your manuscript professionally edited before submitting it to a publisher. Learn the ins and outs of book promotion before seeking publication. Build a social media platform by devoting the time and energy necessary to run a well-followed blog, Facebook page and Twitter account.
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